02 10 2021
"Tıkla Gelsin®, Kazana Kazana Yersin"
Tıkla Gelsin® released a commercial starring famous comedian Hasan Can Kaya about “kazana kazana" or delightfully earning while eating.
Tıkla Gelsin®, the e-commerce platform of TAB Gıda released its new commercial. TAB Gıda is Turkey's leading quick-service restaurant chain and incorporating the brands of Burger King®, Popeyes®, Arby's®, Sbarro®, Usta Dönerci®, and Usta Pideci®.
The famous comedian appears in his first commercial!
The commercial bears the signature of Wunderman Thompson and has famous comedian Hasan Can Kaya in the cast, highlighting the pleasure of winning Tıkla Para on orders placed via Tıkla Gelsin® in restaurants involving TAB Gıda brands.
Flavor fans who join Tıkla Gelsin® can place their orders in three different categories -- "Sana Gelsin ", "Gel Al" and "QR Üretme" -- and get the opportunity to earn Tıkla Para on their orders. In "Sana Gelsin", order and delivery processes are completed through the app while in "Gel Al", users order through the app and go to the restaurant to pick it up. "QR Üretme" function, on the other hand, allows earning Tıkla Para on orders given to the cashier at the restaurant. The updated version of the app presents quick solutions to offline queuing and payment procedures which can take a long time, thus saving time and continuing to earn Tıkla Para with each transaction. 1 Tıkla Para = 1 Turkish Lira on Tıkla Gelsin® where you can find hundreds of flavors from burgers to doner kebab, salads to soup, pizzas to lahmacun and it is possible to pay for your orders with the Tıkla Para you collect.
Tıkla Gelsin®, the delivery service platform that comprises TAB Gıda brands, will continue to provide higher quality ordering experiences with special opportunities through its updated mobile app or www.tıklagelsin.com website.
TFI TAB Gıda Investments CMO: Sinan Ünal
Marketing Director: Caner Alpaslan
Head of Digital Marketing and Transformation: İrem Güler Özkışlalı
Performance Marketing Manager: Aslı Kaynaroğlu Erçin
Media Planning and Social Media Senior Analyst: Mine Alara Halil
Performance Marketing Senior Analyst: Begüm Bozkurt
Performance Marketing Analyst: Begümhan Kurdoğlu
Digital Marketing Analyst: Başak Vardar
Executive Partner: İdil Dereci
Creative Director: Ümit Taşlı
Creative Group Leader: Hakan Şimşek
Art Director: Erdost Çalış
Art Director: Kerem Korucuoğlu
Script Writer: Esra Çankaya
Production Group Leader: Deniz Akşit
Producer: Barış Tosun
Customer Director: Mert Caner
Social Media Team Leader: Dilek Uyganlı İlter
Social Media Manager: Mine Durukan
Production Company: Panda Films
Director: Burak Günaydın
Music: Murat Uyar
YouTube Link for TV Commercial:
About TAB Gıda:
TAB Gıda Sanayi ve Ticaret A.Ş., a subsidiary of ATA Group, is the exclusive license holder, operator, and development partner of Burger King®, Sbarro®, Popeyes® and Arby’s® restaurants in Turkey. Burger King® started its operations under TAB Gıda in Turkey in 1995, Sbarro® opened in 2006, and Popeyes® was launched in 2007. TAB Gıda added Arby's® to its global brand portfolio in 2010, before establishing its own brand Usta Dönerci® in 2013, and Usta Pideci®, also its own brand, in 2019. Presently, there are more than 650 Burger King® restaurants, 80 Sbarro® restaurants, more than 200 Popeyes® restaurants, more than 70 Arby’s® restaurants, more than 130 Usta Dönerci® restaurants, 47 Usta Pideci® restaurants in Turkey. As an owner of quick-service restaurant chains, TAB Gıda Sanayi ve Tic. A.Ş. is the leader of its industry in Turkey as also evidenced by many awards it received so far.